BMW Sales Controller – Hereford

Due to growth in volume our Hereford Centre are looking to appoint a highly motivated BMW Sales Controller to join the existing team, ensuring the BMW enquiry process is followed, meeting required standards in order to achieve sales and financial targets.

Contract: Permanent

Location: Hereford

Role and Responsibilities.

To assist a team of sales executives with the use of BMW finance and insurance products to achieve maximum results from available sales opportunities. This role would suit somebody with current experience in a similar role or a possibly a senior sales executive that is excelling in their current role and looking to progress.

You will be responsible for:

  • To inspire, provide leadership and effectively manage all staff in order to maximize productivity and meet or exceed sales and profit targets.
  • Ensure customer satisfaction is maintained at all times
  • To assist sales executives with the use of BMW finance and insurance products to achieve maximum results from available sales opportunities.
  • To develop and use the Customer Follow up system to create additional sales opportunities for repeat or new business.
  • Develop and maintain a full knowledge of all BMW financial and insurance products and the key features of our competitors.
  • Handle all customer queries and resolve to achieve customer and company satisfaction and keeping the Sales Manager informed and ensuring action is taken in a timely manner.
  • Provide reports as required on all finance activity.
  • Maintain adequate records ensuring the accurate completion of finance paperwork timorously to ensure completion of a sale and payment fromBMW Financial Services in a satisfactory manner.
  • Support the Sales team to maximise BMW ProtectX opportunities.
  • Maintain a 100% referral rate.
  • Use an approved TCF / FCA compliant approach in the presentation and sale of financial and insurance products.

Candidate Profile.

  • Have previous experience in a Sales environment
  • Full UK Drivers Licence.
  • Excellent communication skills
  • Dedicated to providing the best in customer care.
  • A well-presented individual with a desire and the character and attitude to succeed.
  • Committed to customer care and retention.


  • 32 days annual leave pro rata for part-time employees (inclusive of bank holidays)
  • Health & Wellbeing benefits
  • Life Assurance
  • Employee Recognition Program
  • Employee Car Scheme
  • Staff Discounts
  • Employee Benefits including discounts on retailers, restaurants & cinemas
  • Referral Programme
  • On Site parking
  • Company Social Events
  • Pension Scheme
  • Cycle to work Scheme
  • Long Service Award
  • In-house, manufacturer accredited training & professional training

Ref: Cot-036

Working Hours TBA
Location Cotswold Hereford
Salary Competitive
Closing Date 31/05/2022
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